IPL 2025: RCB and SEIKO join hands for a bold new alliance – SportsMint Media
The partnership with RCB reinforces SEIKO’s position in the sport by bringing together a pair of icons dedicated to excellence, precision, and performance.
Royal Challengers Bengaluru (RCB), a top franchise in the Indian Premier League (IPL), have announced a partnership with SEIKO, a Japanese watch brand with over 140 years of craftsmanship.
With a long sporting tradition spanning over 60 years, the partnership with RCB reinforces SEIKO’s position in the sport by bringing together a pair of icons dedicated to excellence, precision, and performance.
RCB’s unshakeable resolve and passionate gaming mirror SEIKO’s accuracy and desire of greatness, making this relationship an ideal fit. SEIKO’s timepieces are engineered with precision and reliability, making them an ideal fit for the world of sports. SEIKO will celebrate its artisan tradition while also honouring the game’s enduring spirit and participants.
Niladri Mazumder, President & COO, SEIKO India, said, “SEIKO has a longstanding legacy in sports, built on precision, innovation, and performance—qualities that mirror the ethos of Royal Challengers Bengaluru. Our partnership with them is a natural extension of our commitment to excellence, and we are proud to be associated with a team that exemplifies resilience and performance. This collaboration allows us to engage with cricket enthusiasts in a meaningful way, reinforcing SEIKO’s presence in the world of sports.”
Rajesh V Menon, COO, Royal Challengers Bengaluru, said, “RCB is renowned for pushing boundaries and delivering unforgettable experiences for our fans. We are thrilled to partner with SEIKO to mark the celebration of cricket, forever etched in time.”
As part of this cooperation, SEIKO will commemorate the best moments of IPL 2025 with co-branded advertisements and exclusive fan experiences. With the countdown to the first match well started, cricket and watch enthusiasts can look forward to a season filled with precision, passion, and unforgettable moments.
Along with SEIKO, the side has also added PUMA, ConfirmTkt, Birla Estates, and Navi UPI as sponsors for the upcoming season.
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